Accelerating Market Readiness

The Accelerating Market Readiness (AMR) Program seeks to advance transformative technologies that are emerging from research by supporting their assessment in "real world" settings, and objectively document how they performed in those settings.   FHWA intends to issue a Broad Agency Announcement to solicit for technologies meeting this status.  Eligible activities in the AMR program include the following:  Incorporate the proposed innovation or technology into a transportation project as a trial or pilot;   Conduct field studies of the innovation or technology in this “real world” setting; Evaluate and assess the effectiveness and performance of the innovation or technology in this setting, including necessary data collection and data analysis;  Document the findings and results of the field assessment and/or transportation project trial findings; and Produce supplementary marketing and communications materials that would further supports the advancement of the technology readiness of the innovation or technology (e.g., guides, manuals, job aids, etc.).

• TBD