NHTSA Office of Behavioral Safety Research (OBSR) Research Studies

The mission of the National Highway Traffic Safety Administration (NHTSA) is to save lives, prevent injuries, and reduce traffic‐related health care and other economic costs. The agency develops, promotes, and implements effective educational, engineering, and enforcement programs with the goal of ending preventable tragedies and reducing economic costs associated with vehicle use and highway travel. To support NHTSA’s mission, and in accordance with United States Code Title 23, Chapter 5, NHTSA’s Office of Behavioral Safety Research (OBSR) conducts research studies on behaviors and attitudes in highway safety, focusing on drivers, passengers, pedestrians, and motorcyclists, and uses those studies to develop and refine countermeasures to deter unsafe behaviors and promote safe alternatives. To carry out these research studies, NHTSA OBSR contracts with universities and other research partners. This Privacy Impact Assessment is being conducted because NHTSA OBSR’s contractors collect, process, and maintain Personally Identifiable Information (PII) on members of the public on behalf of NHTSA.